Echinacea purpurea Ruby Giant (Coneflower)

Award-winning Echinacea 'Ruby Giant' is an upright perennial boasting a profusion of huge, fragrant flowers, 5 in. wide (12 cm), with slightly reflexed, red-purple rays that fade to light purple as they mature. This clonal selection from the original Echinacea 'Rubinstern' seed presents a double row of petals held horizontally for maximum impact and effect. Free-flowering, its brownish central disk may grow up to 2 in. (5 cm) tall! Blooming from mid to late summer, sometimes with additional sporadic bloom until frost, this attractive coneflower is perfect for perennial borders, prairies and cottage gardens.

• Recipient of the prestigious Award of Garden Merit of the Royal Horticultural Society.
• Grows up to 20-36 in. tall (50-90 cm) and 24 in. wide (60 cm).
• Thrives in full sun in average, dry to medium moisture, well drained soils. Tolerant of drought, heat and humidity.
• Perfect choice for beds and borders, prairies and meadows, wildflower gardens or cottage gardens.
• Excellent as cut flowers. If flower heads are not removed in the fall, the blackened cones will be visited by birds that feed on the seeds.
• No serious pest or disease issues. Attractive to butterflies, hummingbirds and other pollinators, but deer resistant.
• Remove spent flowers and cut back the stems to encourage further blooms.
• Propagate by division in spring or fall or by root cuttings from late fall to early winter.